Thank you and farewell

Dear Pearachute Community,

It is with a heavy heart that I send what is likely a very expected email. Unfortunately, Pearachute has permanently shut down.

6 years ago, a team of women built Pearachute to help make parents’ lives easier and to help children’s enrichment providers find families that loved their services.

During that time we helped families book hundreds of thousands of activities and generated millions of dollars for small business owners. But we struggled with the business model, and we struggled to grow quickly enough to get investors excited.

In January of 2020, we launched a new model that was much better for activity providers while still making discovery and booking easier for parents. We went from 1,300 locations on our platform to 6,000 in just 5 weeks, and we finally felt like we were going to be able to build the marketplace parents and businesses deserved.

Unfortunately, the universe had other plans. We did our best to survive during COVID, running Learning Pods and cutting costs. But ultimately, there just wasn’t enough runway to outlive this virus.

We cannot thank you enough for trusting us during those early years, sticking with us as we grew, failed, and tried again. We hope that whoever comes after us will be able to pick up where we left off–to help the busy parents who spend hours each month coordinating enrichment get that time back for their families.

Until then, we are sending you all wishes for a happy and healthy 2022 and beyond.

With gratitude,


Founder, Pearachute